What is Emotional Investing Mindset?

Last updated: 7.40pm, Sunday 19th July 2020 by

Building any successful business and  property portfolio, you must be able to overcome the emotional challanges. We look at how.........

by Gordon Campbell
19th July 2020


What is Emotional Investing Mindset?

Having been involved with the property market for the last 26 years, building a successful portfolio and career which enabled me to retire at the age of 45 which was 7 years ago, I was asked recently by a group of young start up business entrepreneurs I was asked to talk to, what I would say to my younger self back then.

Quite a question!

I did give the answer of ‘take your time and always go with your gut reaction’.

After some further thought into this a few days my answer from a property perspective would be;

Without a single doubt the most important factor in the success of a portfolio is how you will cope with the process on an emotional level. Your Mindset.

What do I mean by this?

I read a book recently by Nick Bolletterie called ‘Changing The Game’

He is arguably the most successful tennis coach of all time. He's coached everyone from Andre Agassi to Maria Sharapova and everyone in between. 

So, what does Nick Bolletterie have to say about success? 

His mantra is so important that he prints it on the walls of his tennis school in Florida.

Here's what it is... 

"Every endeavour pursued with passion produces a successful outcome regardless of the result.

For it is not about winning or losing - rather, the effort put forth in producing the outcome.

The best way to predict the future is to create it. Therefore, we believe we have the best training methods to help each athlete achieve their dreams and ultimately reach their ability level in the arena of sports and life."

The most memorable part of that for me is... 

The best way to predict the future is to create it. 

We can't control what happens with the economy. We can't control what happens with the housing market. 


We can control our response to these events. 

I did not intentionally start out to invest 26 years ago, it happened by accident.

Property was not and nowhere near the same awareness it has today.

I didn’t even have a mobile phone back then and the internet was a very new thing.

There was no social media!

I certainly didn’t think, expect or focus in achieving certain goals in property. That was never on my radar. Building a career was the thing to do.

What I did realise very quickly was I had a passion for property and was a great way to make money and a residual income and what had to be done to achieve that.

Setting goals, targets and achieving them is something I have always done from an early age. No books were read, or courses attended.

It was something I just did and still do.  

I have mixed portfolio of various assets, but property has always been the best performing capital gain and residual income.

Through the years it became obvious that:

The simple reality is that the best way to do it is to build a property portfolio and you will build your wealth faster than at any assets. 

That is the main reason James and I set up Alliance Property Group 6 years ago. To pass on all our experience, knowledge and share our power team with you.

For you to create wealth and income and for us to Make a Difference.

You have to have the right people around you to achieve that.

And who have been there, done it, got substance and deliver results.

And who don’t BS.

That’s what we do at Alliance Property Group.

That’s The Alliance Property Group Difference and we are very proud of that and to share it with you.

We take immense pride and satisfaction in seeing clients grow and achieve the results that Make a Difference to the hundreds of investors we have helped over the years. lives.

On the next blog I will dig a bit deeper into this big subject.

Any feedback and comments are always welcomed.

Take care and best wishes,